Privacy Policy

Privacy Policy – Aura Professional Cosmetics 

 

Effective Date: 21st February 2025

At Aura Professional Cosmetics, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website ([insert website URL]) and use our services.

1. Information We Collect

We may collect and process the following personal data:

 

1.1. Information You Provide to Us

• When you create an account, place an order, or contact us, we may collect:

• Name, email address, phone number, and shipping/billing address

• Payment details (processed securely, we do not store full payment details)

• Account login details (if you create an account)

• Any information you provide in customer support inquiries

 

1.2. Information We Collect Automatically

When you visit our website, we may automatically collect:

• IP address and device information

• Browsing behavior on our website (pages viewed, time spent, etc.)

• Cookies and tracking technologies (see Section 6: Cookies for details)

 

1.3. Information from Third Parties

We may receive information from:

• Payment processors (to confirm transactions)

• Shipping providers (to track deliveries)

• Marketing and analytics platforms (to improve user experience)

 

2. How We Use Your Information

We use your personal data to:

• Process and fulfill orders (including shipping and payment processing)

• Provide customer support and respond to inquiries

• Send order confirmations and updates

• Improve website functionality and user experience

• Send promotional offers and newsletters (if you have opted in)

• Detect and prevent fraud or security risks

 

3. Sharing Your Information

We do not sell or rent your personal data. However, we may share it with:

• Payment providers (to process transactions securely)

• Shipping companies (to deliver your orders)

• Third-party service providers (for website hosting, analytics, and marketing)

• Legal authorities (if required by law or to prevent fraud)

 

All third parties are required to handle your data securely and comply with privacy laws.

 

4. How We Protect Your Data

We implement security measures, including:

• Encryption of sensitive data

• Secure payment processing (via trusted third-party providers)

• Regular monitoring for security vulnerabilities

 

While we take strong precautions, no online data transmission is 100% secure, so we encourage users to take their own security measures (e.g., strong passwords).

 

5. Your Rights Under UK GDPR

Under the UK General Data Protection Regulation (UK GDPR), you have the right to:

• Access your personal data and request a copy of the information we hold

• Correct inaccuracies in your personal data

• Request deletion of your data (“right to be forgotten”)

• Object to or restrict processing of your data

• Withdraw consent for marketing communications

• Request data portability (transfer your data to another service)

 

To exercise these rights, please contact us at Support@auracosmetics.com

 

6. Cookies & Tracking Technologies

We use cookies to enhance your browsing experience. These include:

• Essential Cookies – Necessary for site functionality (e.g., shopping cart, secure login)

• Analytics Cookies – Help us track website performance (e.g., Google Analytics)

• Marketing Cookies – Used for targeted ads and promotions

 

You can manage your cookie preferences in your browser settings.

 

7. Marketing & Communications

• You will only receive marketing emails or SMS if you have opted in.

• You can unsubscribe at any time by clicking the “unsubscribe” link in emails or contacting us.

8. Data Retention

We retain your data only as long as necessary for order processing, legal obligations, and customer service purposes.

• Order-related data is kept for 6 years (to comply with UK tax regulations).

• Marketing data is kept until you withdraw consent.

 

9. International Data Transfers

If we transfer data outside the UK/EU, we ensure it is protected under UK GDPR and relevant legal safeguards (e.g., contracts, data protection agreements).

 

10. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Changes will be posted on our website with the effective date updated accordingly.

11. Contact Us

 

For any privacy-related questions, please contact us:

 

Aura Professional Cosmetics

Email: Support@auracosmetics.com